PayUp is an international project focused on cost – effective and convenient electronic services delivered through a network of terminals placed in retail stores. PayUp, a ‘One Stop Shop Service’ focused on Over the Counter payments in countries with low banking penetration.

This is our idea of easy, secure and cheap services. It is supported by:
• vast retail network,
• high advance technology,
• reliable and secure payment system,
• diversified portfolio of payment services and products.


In order to offer our services we cooperate with a wide range of regional and national companies:
• mobile operators
• bill issuers (utilities, telecommunication)
• landline operators
• internet service providers
• pre-paid services


As a second tier, but as a directly related market activity to consider in each territory, we offer the benefits of introducing electronic financial services like: debit/credit card payments, create electronic purse as a hob for pay salaries & wage, money transfer, cash advance, Electronic Benefit Transfer (EBT), micro-finance and Internet bill presentment and payment.

Our services are provided under the PayUp brand. Its suitability has been tested through quantitative and qualitative market researches. PayUp is supported by several financial institutions and is funded by Inov Capital, BPN Venture Capital Fund, Efisa Bank, Management. The group’s head offices are located in Portugal – Lisbon.

Acting on an international level, PayUp aims to be recognized as a multinational brand of convenient electronic services. We have acquired the necessary market ‘Know-how” and, through a extensive network of agents we offer the best service to our consumers. We represent the ‘state of the art’ technology in the electronic payments industry.